Nov. 15, 2016 – Cocktail Event—Toward a New Business: Perspectives from Entrepreneurs

ASAGE Grand Dinner on Tuesday, November 15, 2016, in Geneva at the Auberge de la Mère Royaume

Date: Tuesday, November 15, 2016; reception starting at 6:30 p.m., followed by a lecture from 7:30 p.m. to 9:30 p.m.
Location: Restaurant de la Mère Royaume, 4 Place Simon-Goulart, 1201 Geneva
Fees and payment: as listed at the bottom of the page – Spouses and guests are welcome.

ARE THERE OTHER APPROACHES TO BUSINESS MANAGEMENT?

REFLECT AND ACT: FROM INNER REFLECTION TO SOCIAL ENGAGEMENT
—INTERTWINED JOURNEYS OF ENTREPRENEURS

Taking the time on a regular basis to slow down and reconnect with what truly matters—even in the midst of the action—does not diminish entrepreneurial spirit but can give rise to new projects, particularly those aimed at a stronger commitment to society.

Three entrepreneurs will share their experiences; they all practice meditation or yoga regularly and are closely associated with the B Corp movement, which originated in the United States and now includes thousands of companies worldwide.

This movement, whose motto is “business as a force for good,” offers both an independent certification of companies’ social commitment and a community of entrepreneurs and executives who support one another in finding ways to maximize their contribution to society while ensuring the prosperity of their businesses.

Following a public commitment by their CEOs on this issue, some major corporations, such as Danone and Unilever, are taking a very close interest in the initiative.

During the event, these three entrepreneurs will discuss the following:

  • What contemplative practices can offer decision-makers (faster and more accurate decision-making, a deeper understanding of employees, a better balance between well-being and performance, and a broader and more creative vision of the business) and potential pitfalls
  • How a next-generation social responsibility initiative like B Corp can also be a source of strong growth and prosperity for a company
Speakers
Sébastien Henry,

sebastienhenry A graduate of ESSEC, Sébastien was an entrepreneur in Asia for nearly 10 years. The author of four books on building a bridge between the world of wisdom and the business world, he has practiced meditation daily for 15 years. He is now based in the Geneva area and is working on a new entrepreneurial project. He coaches executive teams (Sodexo, MAIF, L’Oréal, BCG, Natixis, etc.) on integrating meditation practices into their individual and collective work.

Sofia de Meyer

Sofia is a Swiss business owner based in sophiemeyerin Valais. After starting her career with multinational companies in various countries, Sofia shifted her career toward a more meaningful path by starting her own business: first, an ecotourism camp, and then Opaline, a company founded on high ideals of social responsibility (and one of Switzerland’s first B Corps).

Benoît Greindl

benoitgreindlBenoit is a serial entrepreneur who has founded and sold several companies that expanded internationally. His latest venture is Montagne Alternative, Switzerland’s first B Corp and a stunning site in Valais designed to reconnect people with nature and “our own nature.” The company was founded with two equally important goals: to make it a profitable business (which it is today) and to maximize its positive social and environmental impact.

 

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